Marketing1 min read
Moby Automations: reporting, approvals and run checks
Set up a report you can verify, check action approvals, and distinguish a scheduled run from successful delivery in Triple Whale’s Moby Automations.
JJames Bennett
Category
Marketing
Marketing1 min read
Ads Uploader MCP: review Meta campaigns before launch
How to use Ads Uploader’s documented MCP workflow for campaign preparation, with paid-plan eligibility, saved-build review and a separate launch decision.
SSophie Harrington
Marketing1 min read
Shopify email setup: a new store’s launch checklist
Set up sender authentication, test signup and welcome emails, configure checkout recovery and check your first campaign before sending.
JJames Bennett
Marketing1 min read
Google Ads channel priorities: budget limits explained
What the new priority and allocation controls do, the Demand Gen exception, and the February 2027 Search Display change.
Will Slatton
Marketing1 min read
AI product copy: Google’s guidance and a review checklist
Check AI-written product claims, titles, descriptions and authorship before publishing. A practical store workflow grounded in Google’s October guidance.
JJames Bennett
Marketing1 min read
Google’s EEA product results: what merchants should check
September tracking found fewer organic product carousels in five EEA markets. Separate that observation from Google’s documented features and your store’s results.
Will SlattonMarketing1 min read
Shop Campaigns reporting: what ShopifyQL adds
Bring campaign results into reporting tools, understand the October country fields and reconcile totals before comparing acquisition channels.
JJames Bennett
Marketing1 min read
Shopify BFCM 2026 checklist: seven checks before launch
Test discounts, notifications, returns, stock, delivery, app dependencies and product data before your Black Friday and Cyber Monday campaign.
SSophie Harrington
Marketing1 min read
Shopify Halloween themes: edit a copy, then review
Use a seasonal AI theme prompt with a clear working copy, honest offers and a desktop and mobile review before publishing.
JJames Bennett
Marketing1 min read
Klaviyo adds email tracking consent controls to forms
Marketing permission and open or click tracking are separate. Check the form choices, disclosures and default tracking behaviour before rollout.
Will Slatton
Marketing1 min read
What Shoptank’s 60 search catalogue test actually shows
A vendor’s vitamin D search experiment offers a visibility audit example, but does not prove ranking causes or final AI recommendations.
SSophie Harrington
Marketing1 min read
Criquet tests fewer emails with AI customer targeting
The apparel brand reports lower send volume and higher revenue with Orita and Klaviyo. Here is what merchants can test, and what the figures do not prove.
Will Slatton